PRIVACY POLICY
PRIVACY POLICY
This privacy policy informs you about the type, scope, and purpose of the processing of personal data (hereinafter referred to as "data") within the scope of providing our services as well as within our online offering and the associated websites, functions, and content, as well as external online presences, such as our social media profiles (hereinafter collectively referred to as "online offering"). With regard to the terminology used, such as "processing" or "controller," we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).
CONTROLLER
Oliver Winkler
TYPE OF PROCESSED FILES
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Inventory data (e.g. personal master data, names or addresses).
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Contact data (e.g. e-mail, telephone numbers).
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Content data (e.g. text input, photographs, videos).
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Usage data (e.g. visited websites, interest in content, access times).
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Meta/communication data (e.g. device information, IP addresses).
CATEGORIES OF AFFECTED PERSONS
Visitors and users of the online offering (hereinafter we also refer to the affected persons collectively as "users").
PURPOSE OF PROCESSING
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Provision of the online offering, its functions, and content.
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Responding to contact inquiries and communicating with users.
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Security measures.
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Range measurement/marketing.
TERMS USED
"Personal data" means any information relating to an identified or identifiable natural person (hereinafter referred to as the "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g. cookie), or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
"Processing" means any operation or set of operations which is performed on personal data, whether or not by automated means. The term is broad and includes virtually any handling of data.
"Pseudonymization" means the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
"Profiling" means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behavior, location, or movements.
The "controller" means the natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.
"Processor" means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
RELEVANT LEGAL BASIS
In accordance with Article 13 of the GDPR, we inform you of the legal bases for our data processing activities. For users within the scope of the General Data Protection Regulation (GDPR), i.e. the EU and the EEA, the following applies unless the legal basis is stated in the privacy policy:
The legal basis for obtaining consent is Article 6(1)(a) and Article 7 of the GDPR; The legal basis for processing data to fulfill our services and perform contractual measures and respond to inquiries is Article 6(1)(b) of the GDPR; The legal basis for processing data to fulfill our legal obligations is Article 6(1)(c) of the GDPR; Where processing of personal data is necessary for the vital interests of the data subject or another natural person, Article 6(1)(d) of the GDPR serves as the legal basis. The legal basis for necessary processing for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller is Article 6(1)(e) of the GDPR. The legal basis for processing data to protect our legitimate interests is Article 6(1)(f) of the GDPR. The processing of data for purposes other than those for which the data was collected is determined in accordance with Article 6(4) of the GDPR. The processing of special categories of data (as per Article 9(1) of the GDPR) is determined in accordance with Article 9(2) of the GDPR.
SECURITY MEASURES
In accordance with legal requirements and taking into account the state of the art, implementation costs, the nature, scope, context and purposes of processing as well as the varying likelihood and severity of the risk for the rights and freedoms of natural persons, we implement appropriate technical and organizational measures to ensure a level of security appropriate to the risk.
These measures include in particular ensuring the confidentiality, integrity and availability of data by controlling physical access to the data as well as access, input, disclosure, availability and separation of the data. Furthermore, we have established procedures that ensure the exercise of data subject rights, data deletion and response to data risks. We also take into account the protection of personal data during the development or selection of hardware, software and procedures, in accordance with the principle of data protection by design and by default.
COOPERATION WITH DATA PROCESSORS, JOINT CONTROLLERS AND THIRD PARTIES
If we disclose, transfer or otherwise grant access to data to other persons and companies (data processors, joint controllers or third parties) in the course of our processing activities, this is done only on the basis of a legal permission (e.g. if a transfer of data to third parties, such as payment service providers, is necessary for the fulfillment of a contract), if users have given their consent, if a legal obligation provides for this or on the basis of our legitimate interests (e.g. in the case of the use of agents, web hosts, etc.).
If we disclose, transfer or otherwise grant access to data to other companies within our corporate group, this is done in particular for administrative purposes as a legitimate interest and furthermore on a basis that complies with legal requirements.
TRANSFER TO THIRD COUNTRIES
If we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA) or the Swiss Confederation) or this happens as part of the use of third-party services or disclosure, or transmission of data to other persons or companies, this only happens if it is necessary for the fulfillment of our contractual obligations, based on your consent, on the basis of a legal obligation, or on the basis of our legitimate interests. Subject to legal or contractual permissions, we only process or have the data processed in a third country if the legal requirements are met. This means, for example, that processing is carried out on the basis of special guarantees, such as the officially recognized determination of an EU-level of data protection (e.g. for the USA through the "Privacy Shield") or compliance with officially recognized special contractual obligations.
RIGHTS OF THE DATA SUBJECTS
You have the right to request confirmation as to whether or not data concerning you are being processed, and on information about this data, as well as on further information and a copy of the data according to the legal requirements.
You have the right, in accordance with the legal requirements, to request the completion of data concerning you or the rectification of inaccurate data concerning you.
You have the right, in accordance with the legal requirements, to request that data concerning you be deleted immediately, or alternatively, to request that the processing of the data be restricted.
You have the right, in accordance with the legal requirements, to receive data concerning you that you have provided to us, and to request their transmission to other controllers.
You also have the right, in accordance with the legal requirements, to lodge a complaint with the competent supervisory authority.
RIGHT OF REVOCATION
You have the right to revoke consent given with effect for the future.
RIGHT OF OBJECTION
You can object to the future processing of data concerning you in accordance with the legal requirements at any time. Objection can be made in particular against processing for the purposes of direct advertising.
COOKIES AND RIGHT TO OBJECT TO DIRECT ADVERTISING
"Cookies" are small files that are stored on users' computers. Different information can be stored within the cookies. A cookie primarily serves to store information about a user (or the device on which the cookie is stored) during or after their visit within an online offer. Cookies that are deleted after a user leaves an online offer and closes their browser are called temporary cookies, session cookies or transient cookies. Such a cookie can, for example, store the contents of a shopping cart in an online store or a login status. Cookies that remain stored even after the browser is closed are called "permanent" or "persistent". For example, the login status can be saved if users visit it again after several days. Similarly, the interests of users can be stored in such a cookie, which can be used for measuring reach or marketing purposes. Cookies offered by other providers than the controller who operates the online offer are called "third-party cookies" (otherwise, if they are only its cookies, they are referred to as "first-party cookies").
We can use temporary and permanent cookies and inform users about this in our privacy policy.
If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the system settings of the browser. The exclusion of cookies can lead to functional restrictions of this online offer.
A general objection to the use of cookies for online marketing purposes, especially for tracking, can be declared for a large number of services through the US American site http://www.aboutads.info/choices/ or the EU site http://www.youronlinechoices.com/. Furthermore, the storage of cookies can be achieved by deactivating them in the browser settings. Please note that not all functions of this online offer may be available if cookies are deactivated.
DELETION OF DATA
The data processed by us will be deleted or restricted in their processing in accordance with legal requirements. Unless expressly stated in this privacy policy, the data stored by us will be deleted as soon as they are no longer required for their intended purpose and there are no legal retention obligations preventing their deletion.
If the data is not deleted because it is required for other legally permissible purposes, its processing will be restricted. This means that the data will be blocked and not processed for other purposes. This applies, for example, to data that must be stored for commercial or tax reasons.
CHANGES AND UPDATES TO THE PRIVACY POLICY
We ask that you regularly inform yourself about the content of our privacy policy. We update the privacy policy as soon as changes to the data processing we carry out require it. We will inform you as soon as any changes require action on your part (e.g. consent) or any other individual notification.
Online presence in social media
We maintain an online presence within social networks and platforms to communicate with active customers, interested parties, and users and to inform them about our services.
We would like to point out that user data may be processed outside the European Union. This may pose risks for users, as, for example, the enforcement of users' rights could be made more difficult. With regard to US providers certified under the Privacy Shield, we would like to point out that they commit to complying with EU data protection standards.
Furthermore, user data is usually processed for market research and advertising purposes. For example, usage behavior and resulting interests of users can be used to create user profiles. These user profiles can then be used to display advertisements within and outside the platforms that presumably correspond to the users' interests. Cookies are usually stored on users' computers for these purposes, in which users' usage behavior and interests are saved. Furthermore, data can also be stored in the user profiles independently of the devices used by the users (especially if the users are members of the respective platforms and are logged in).
The processing of users' personal data is based on our legitimate interests in effective information of users and communication with users in accordance with Art. 6 para. 1 lit. f DSGVO. If users are asked by the respective platform providers for consent to the data processing described above, the legal basis for processing is Art. 6 para. 1 lit. a, Art. 7 DSGVO.
For a detailed description of the respective processing and the possibilities of objection (opt-out), we refer to the linked information of the providers below.
Also, in the case of requests for information and the exercise of user rights, we would like to point out that these can be most effectively asserted with the providers. Only the providers have access to users' data and can take appropriate measures and provide information directly. If you still need help, you can contact us.
• Facebook pages, groups (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) based on an agreement on joint processing of personal data
• Privacy policy: https://www.facebook.com/about/privacy/ especially for pages: https://www.facebook.com/legal/terms/information_about_page_insights_data Opt-out: https://www.facebook.com/settings?tab=ads and http://www.youronlinechoices.com Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active
• Google/YouTube (Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) - Privacy policy: https://policies.google.com/privacy Opt-out: https://adssettings.google.com/authenticated Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active
• Instagram (Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA) - Privacy policy/opt-out: http://instagram.com/about/legal/privacy/
• LinkedIn (LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland) - Privacy policy https://www.linkedin.com/legal/privacy-policy Opt-out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active.
INTEGRATION OF THIRD-PARTY SERVICES AND CONTENT
Within our online offer, we use content or service offerings from third-party providers based on our legitimate interests (i.e. interest in analyzing, optimizing, and economically operating our online offer within the meaning of Art. 6 para. 1 lit. f. GDPR) in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as "content").
This always presupposes that the third-party providers of this content perceive the IP address of the users, since they could not send the content to their browser without the IP address. The IP address is therefore necessary for the display of this content. We endeavor to use only such content whose respective providers use the IP address only to deliver the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as "web beacons") for statistical or marketing purposes. The "pixel tags" can be used to evaluate information such as visitor traffic to the pages of this website. The pseudonymous information may also be stored in cookies on the user's device and may contain, among other things, technical information about the browser and operating system, referring web pages, visit time, and other information about the use of our online offer, as well as being linked to such information from other sources.
ADOBE TYPEKIT FONTS
Based on our legitimate interests (i.e. interest in analyzing, optimizing, and economically operating our online offer within the meaning of Art. 6 para. 1 lit. f. GDPR), we use external "Typekit" fonts from the provider Adobe Systems Software Ireland Limited, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Republic of Ireland. Adobe is certified under the Privacy Shield agreement and thereby offers a guarantee to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt0000000TNo9AAG&status=Active).